Nestle - national cross promo
While working at Brandaffair Advertising, I designed the materials for a cross-promo national campaign for Nestle that was meant to increase sales throughout all their assortment, as a part of their NHW program (nutrition, health and wellness). The Key Visual was created as an isometric map for the land of NHW and it represents the three zones you have to unlock on your way to a healthier lifestyle.